Hi Sachin,
Thanks for the feedback, while a 10-15 year horizon SIP investor need not bother with timing. Many investors tend to put money at the top when markets are expensive and tend not to buy when they are cheap, This post is aimed at those who do lumpsum investing without checking whether markets are expensive / cheap. Secondly these investors tend to have a short time horizon of 2-3 years that makes it more risky. Hope the post makes sense in that light.
It is an interesting article with lots of facts supported with data. However, in a time where all the push is to create awareness about disciplined investment through SIP Channel, it seems the intention here is to invite and tempt investors in going against that idea, possibly a bit confusing to new or early investors. No offense, just an honest feedback!!
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