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“festival” sale

The festival season is upon us, online or offline where ever we go, we will be bombarded with ads that goes something like ” This Diwali light your home with 40 door fridge”.God knows how we can light up our house with a fridge or tv except when one is opened and other is on !

The festival of lights is now the biggest festival for shopping, again during Christmas we will have another shopping season thrust on us.  When we grew up the only set of new clothes we got would be for Diwali, and no one bothered what brands clothes we wore. Today even kindergarten kids have become brand conscious ! No wonder our parents saved every rupee they could, buy a house and educate us as well. Today we forward whatsapp messages on importance of savings and investing via 50k Rs mobile that we bought on EMI ( enriching the bank, as well as the mobile maker at our cost, of course !) and wonder how we can ever afford to save enough for retirement or childrens education.

Recently came across someone who has taken loans for a Europe tour, and has bought a second car on loan because his daughter felt that going to school in the small car was beneath her !

When did travelling to Europe, or buy a second car to keep up with fellow classmates became a must do?

Obviously having sky high expenses like this adds to stress. While it is perfect to have goals and work towards them, be it travel or a high end car, they must be well thought out, money invested for that goal month on month and then when it is enough used for that goal. So here instead of paying interest to the bank we are gaining returns by investing, and this teaches children that money can not be taken for granted. Money this way becomes a blessing for us to invest with respect and in turn grows so that we can enjoy its fruits.

So, from this Diwali at least, decide whether you will enrich others buying things you don’t need , with money that you don’t have , to feel good for a couple of days and feel bad months after wards paying the EMI to impress colleagues who are doing the same to impress you with photos of new cars and holidays abroad !

Instead sit and write down what you would like to do with your income, how you would like to save and invest and for what goals. This will not only light up this Diwali but many more to come with a sense of purpose and fulfillment.

Wishing you all a Happy Diwali & prosperous year ahead.









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